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Are printed magazines sustainable?
A question we’re often asked as a content marketing agency that is involved in publishing is: ‘are printed magazines sustainable?’ As global temperatures increase and we...
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Latest insights
Storytelling for luxury brands
Storytelling for luxury brands is nothing new, but digital media has certainly made it a vital part...
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Dialogue scoops five trophies at the International Content Marketing Awards
We are very proud to announce that Dialogue scooped five awards at this year's International...
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5 luxury print magazine strategies
Luxury brand magazines are a highly effective way to communicate with the discerning – and changing...
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Dialogue releases its new automotive report, Electric Vehicles: Brand Loyalty and Communications
EV or electric vehicle marketing requires a very new strategy for car brands. While there are still...
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The best customer retention marketing channels, tools and tactics
As with other areas of marketing, customer retention marketing increasingly requires a more...
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Using content to evaluate loyalty and customer retention
With apps, social and email at everyone’s fingertips, the types of loyalty schemes or customer...
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Do rewards really create loyalty? Content marketing agency Dialogue investigates
Points-based or reward schemes are the backbone of loyalty or customer retention, but with the...
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How to use branded content to create loyalty and customer retention
Branded content has long been used and publicised as a marketing technique to acquire consumers,...
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Why is a brand community important now?
Brand communities are becoming more and more important. No longer just a buzzword, the concept of...
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Repeat customers and the power of brand communities
In our new report, The Power of Brand Communities, we look at how they play an important role in...
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Do brand communities offer more benefits than tribal marketing?
In recent years, a lot of marketing strategy discussion has centred on tribal marketing and the...
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What’s the reason for the new Rolls-Royce brand community?
Anyone interested in automotive social media campaigns has no doubt taken note of the new,...
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